SEO Guide

What is Search Engine Optimization (SEO)? Is the process of increasing website traffic by having your website visible at the top of search engines for relevant keywords related to content or services you offer on your website. SEO is done at the three levels; on-page SEO, Off-page SEO and technical SEO. On-page SEO is the process …

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Conversion Rate Optimization

In internet marketing, conversion optimization, or conversion rate optimization (CRO) is a system for increasing the percentage of visitors to a website that convert into customers, or more generally, take any desired action on a webpage. It is commonly referred to as CRO. CRO is not: SEO (search engine optimization), which is focused on optimizing content to get more organic …

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